I researched, illustrated, and wrote consumer-friendly instruction manuals for backyard games sold through major retailers including Amazon, Walmart, and Dick's Sporting Goods. By combining clear writing, custom illustrations, and thoughtful information design, I transformed inconsistent game rules into documentation that helped first-time users confidently assemble and enjoy each product.
Tag: Visual Communication
Designing OEM-Compliant Website Banners for Automotive Marketing Campaigns
This project highlights how thoughtful visual design supports more than aesthetics. By creating OEM-compliant website banners, campaign graphics, and coordinated digital marketing assets, I helped build consistent customer experiences across websites, email campaigns, landing pages, and print promotions while simplifying ongoing marketing workflows.
Sally Scott 