The multiple blog dilemma

In creating this blog, I reached a dilemma: is it better to focus on one blog or maintain multiple blogs to focus on different topics?

I googled my question and while I was hoping I would find the golden answer,  instead found compelling arguments for both sides.

Do I want to be a “jack of all trades, master of none” or should I narrow my focus to somewhat related topics so I can tie in everything I write?  Well, previously, I had multiple blogs, nine actually.  The quantity of posts varied greatly.  One didn’t even have any posts yet because it was merely an idea I wanted to follow over the summer, but I wasn’t ready to start yet until I got further into the topic.

Would it be easier to have just one blog?  Yes, definitely it would.  But are my topics that closely related that I can clump them all together into one blog?  Not really.  Some, I definitely could, but I think it would be confusing to mix my design portfolio with my fitness blog or my TV show synopsis blog with my gardening blog.

Do I want to mix my personal writing with my professional writing?  Do I want to separate my personal and professional identities?  Being a creative person interested in writing, are my personal and professional identities all that different?

I think the primary question I need to focus on is: what is my ultimate goal in having a blog?  The answer is pretty simple: I want a place where I can showcase my writing and my design.  Magazines have incredibly varied topics, so why can’t my blog?

The answer is clear.  What I so recently thought was so confusing has been clarified.  Looks like I will be a one blog woman.  Stay tuned.

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3 comments

  1. If you do have a 2nd blog, then make it very different in design layout and topic.

    From the standpoint of growing a business and demonstrating your degree of flexibility to write in several niche areas, you might want to showcase your versatility.

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  2. I like to have a large range of topics on my blog. Why? Because they all are interesting to me and are a reason that I write. Having all these ideas split over different blogs would cause more admin work, would split the visitors between multiple locations and it would be easy to forget about one or more of them. Keeping all your ideas in a central location is easy to do when you use categories and tags on posts.

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